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Feeding the NHS Frontline

Game Aid has been created to allow the countryside community to provide game meals for free to NHS heroes on the frontline whilst they battle Covid-19. Game Aid will be providing meal bags that include game, delivered free of charge into the NHS across the UK. Each bag costs £2 to produce and deliver, so with your help, the rural community can offer support directly where it will counts.

Feeding the NHS Frontline

Game Aid has been created to allow the countryside community to provide game meals for free to NHS heroes on the frontline whilst they battle Covid-19. Game Aid will be providing meal bags that include game, delivered free of charge into the NHS across the UK. Each bag costs £2 to produce and deliver, so with your help, the rural community can offer support directly where it will counts.

Weʼre raising £25,000

 

The British Game Alliance, specialist agency Tweed Media and bi-monthly publication Fieldsports Journal identified a meaningful way the countryside community, and those that enjoy rural pastimes, could help the many heroes working on the frontline in the NHS during the pandemic emergency.

Game Aid has been created with the support of Wild & Game, producers of British game based products and Samworth Brothers, one of the country’s largest food producers. Game Aid is producing meal bags that include game, delivered and provided free of charge to NHS frontline staff throughout the UK during the pandemic.

The meal bags consist of a sumptuous Wild & Game pheasant & pork pie, some fruit, a bottle of water, a packet of crisps, a fruit bar and a chocolate treat. We know these healthy and hearty Game Aid meal bags will go some way towards ensuring no NHS or care worker needs to worry about leaving the hospital to buy food or cook a meal, in order to remain nourished. 

The delivered cost of creating the Game Aid meal bag is £2.00 (the cost may vary slightly dependent on sourced items at the time of packing, but will always include the game pie). The contents and delivery has been heavily subsidised by Samworth Brothers and Wild & Game for which we are very grateful. 

Working closely with the NHS, the partners have been able to get full endorsement for Game Aid from the Chairman of the NHS National Food Review Committee, Philip Shelley. On behalf of the NHS he has thanked the rural community and everybody involved in advance for creating and supporting GameAid. He confirmed by letter these meals will be distributed to his NHS colleagues nationwide “and they will raise morale”. Hospitals in Aberdeen, Shrewsbury, Taunton and Leeds are already scheduled to receive Game Aid meals in the next few weeks. 

We are thankful to our fellow countryside friends for supporting this initiative. To put it into context £20 will feed 10 NHS heroes – if you donate £100 you can reflect on providing a hearty game lunch for 50 heroes!

So, whilst the countryside community cannot be together, we can help together. Thank you wholeheartedly and we look forward to seeing you on the peg, riverbank or on the hill in happier times. 

Dylan, Tom, Simon. 

This initiative has been established solely to assist NHS frontline staff during the Covid 19 epidemic. When the country resumes close to normal life once again, any residual funds raised by Game Aid will be donated to the Country Food Trust in their sterling efforts to feed those in need. 

Game Aid will help the Countryside make a difference

Donations

To put your generosity into context, at £2 per meal delivered, £20 will feed 10 NHS workers, if you donate £100 you can reflect on providing a hearty game lunch for 50 frontline NHS heroes! 

Meals

Costing £2 to produce and deliver, the Game Aid meal bags consist of a sumptuous Wild & Game pheasant & pork pie, some fruit, a bottle of water, a packet of crisps, a fruit bar and a chocolate treat. 

To the frontline

We know these healthy and hearty Game Aid meal bags will go some way towards ensuring no NHS or care worker needs to worry about leaving the hospital to buy food or cook a meal in order to remain nourished.

Game Aid will help the Countryside make a difference

Donations

To put your generosity into context, at £2 per meal delivered, £20 will feed 10 NHS workers, if you donate £100 you can reflect on providing a hearty game lunch for 50 frontline NHS heroes! 

Meals

Costing £2 to produce and deliver, the Game Aid meal bags consist of a sumptuous Wild & Game pheasant & pork pie, some fruit, a bottle of water, a packet of crisps, a fruit bar and a chocolate treat. 

To the frontline

We know these healthy and hearty Game Aid meal bags will go some way towards ensuring no NHS or care worker needs to worry about leaving the hospital to buy food or cook a meal in order to remain nourished.

Lifting morale to frontline health workers

In my capacity as Chair of the NHS Food Review, I have no doubt that we have an enormous amount of pride and appreciation for all of our NHS Colleagues, particularly clinical leads and nurses, who are at the frontline of combating Covid-19.

This is an extremely challenging time for us all and your initiative, Game Aid, will really help to lift morale.

Providing our NHS staff with free game meat based ‘lunch bags’ will be so welcome and enjoyed up and down the country. Not having to worry about cooking or paying for food will also be such a relief for many.

Please convey our thanks to Dylan, your team at The British Game Alliance, Samworth Brothers, Tweed Media and of course the entire countryside community that have so generously donated.

This will make a tangible difference to lives – and we look forward to the first delivery to Musgrove Hospital in Taunton in the next few days.

There is no shortage of need, so please send what you can.

Philip Shelley

Chair of NHS Food Review

Our Partners

All Game Aid partners are generously donating their time for free and are heavily subsidising materials and delivery costs. Without their support this initiative would not be possible.